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HomeMy WebLinkAboutInformation and Education Advisory Board 1978er G -1 the metropolitan toronto and region conservation authority minutes INFORMATION & EDUCATION ADVISORY BOARD THURSDAY -MAR -9 -1978 #1/78 The Information & Education Advisory Board met at the Authority Office, 5 Shoreham Drive, Downsview, on Thursday, March 9, 1978, commencing at 1:00 p.m. PRESENT WERE Chairman Vice - Chairman Members Chairman of the Authority Vice - Chairman of the Authority Director of Planning & Policy Adm. - I & E Division Curator - Kortright Centre Supvr. Black Creek Education Supvr. Conservation Information Secretary - I & E Division Supvr. Kortright Centre Supvr. Claremont Cons. Field Centre ABSENT WERE Members MINUTES The Minutes of Meeting #3/77 were presented. Res. #1 Moved by: Seconded by: Dr. W.M. Tovell Dr. T.H. Leith C.G. Brown E.H. Card J. Downing J. Dunlop Prof. R.L. James Mrs. H.D. Kitchen S.A. Macpherson B.E. Nelligan R.G. Henderson Mrs. F. Gell W.A. McLean T.E. Barber A. Foster Miss A. Hayhoe P.A. Head Mrs. M. Mitchell K.W. Strasser Miss J. Wansbrough R.F. Bean C.H. Chandler E. Knox G.A. Williams E.H. Card Dr. T.H. Leith RESOLVED THAT: The Minutes of Meeting #3/77, as presented, be adopted as if read. CARRIED; STAFF PROGRESS REPORT The staff presented the Progress Report for the period January 1 to December 31, 1977. Res. #2 Moved by: J. Dunlop Seconded by: C.G. Brown RESOLVED THAT: The Staff Progress Report for the period January 1 to December 31, 1977, be received. CARRIED; GLASSCO PARK - PROGRESS REPORT T.E. Barber gave a brief report on the planning progress being made with respect to the Glassco Park Residential Conservation Field Centre. G -2 - 2 1980 - 1983 MULTI -YEAR FORECAST T.E. Barber presented the 1980 - 1983 Multi -Year Forecast for the Information and Education Division, dated March 9, 1978. Res. #3 Moved by: J. Downing Seconded by: S.A. Macpherson RESOLVED THAT: the 1980 -1983 Multi -Year Forecast, dated March 9, 1978, be received and appended as Schedule "A" of these Minutes; and THE BOARD RECOMMENDS THAT: the 1980 -1983 Multi -Year Forecast for the Information and Education Division, dated March 9, 1978, be approved in principle and included in the 1980 -1983 Multi -Year Forecast of the Authority. CARRIED; COMMUNITY AND STAFF RELATIONS PROGRAM - 1978: Mr. Head presented the Community and Staff Relations Program - 1978 and showed the artwork for the new Conservation Authority Map. Res. #4 Moved by: B.E. Nelligan Seconded by: J. Dunlop RESOLVED THAT: The Community and Staff Relations Program - 1978, dated March 9, 1978, be received and appended as Schedule "B" of these Minutes; and THE BOARD RECOMMENDS THAT: The Community and Staff Relations Program - 1978, dated March 9, 1978, be approved in principle; and THAT the staff be authorized and directed to carry out the program within the limits of the 1978 budget allocation; and further THAT in the implementation of its conservation projects, the specific requirements for community relations be identified to ensure that the community is both aware of and has an understanding of the needs and purposes of the project, as required in the watershed plan and defined in the "Policy, Procedure and Information Manual for Conservation Authorities ", and that the details of the community relations component of the project and the cost estimates be provided in the preliminary budget estimates for each project. CARRIED; 1977 SURVEYS - ALBION HILLS, CLAREMONT AND BOYD CONSERVATION FIELD CENTRES Miss Hayhoe presented a brief summary on the 1977 Surveys of the Albion Hills, Claremont and Boyd Conservation told Centres. Res. #5 Moved by: Dr. T.H. Leith Seconded by: Prof. R.L. James RESOLVED THAT: The staff report having regard to the 1977 Surveys of the Albion Hills, Claremont and Boyd Conservation Field Centres, as appended as Schedule "C" of these Minutes, be received; and THE BOARD RECOMMENDS THAT: the following action be taken in regard to the 1977 Surveys of the Albion Hills, Claremont and Boyd Conservation Field Centres: (a) THAT the recommendations contained in the staff reports regarding Albion Hills - Claremont survey be adopted; (b) THAT the staff be directed to analyze and make recommendations regarding the Boyd survey. - 3 - G -3 (c) THAT the participant survey technique be adopted as a suitable method of measuring the performance of the outdoor and conservation education programs of the Authority; (d) THAT all outdoor and conservation education programs be surveyed at least every three years; (e) THAT professional advice regarding the questionnaire relating to the survey be obtained, when required. MASTER PLAN - LAKE ST. GEORGE Miss Wansbrough Res. #6 CARRIED; presented the Master Plan for Lake St. George. Moved by: J. Dunlop Seconded by: J. Downing RESOLVED THAT: The staff presentation of the Master Plan for Lake St. George and the long range conceptual plan, be received; and THE BOARD RECOMMENDS THAT: The Master Plan for Lake St. George and the long range conceptual plan, dated March 9, 1978 be approved. CARRIED; POLICY AND PLANS - EXHIBITS - KORTRIGHT CENTRE A. Foster presented a report outlining a policy for the exhibit program at the Kortright Centre for Conservation together with a proposed schedule for exhibits and programs during 1978. Res. #7 Moved by: E.H. Card Seconded by: Dr. T.H. Leith RESOLVED THAT: The Policy and plans for exhibits at the Kortright Centre for Conservation, as presented, be received; and THE BOARD RECOMMENDS THAT: the policy, plans and exhibits at the Kortright Centre for Conservation be approved in principle and implemented within the funds available; and THAT provision be made for the contract designer to augment his staff in order to produce exhibits and designs, according to an agreed on schedule with the Chairman of The Metropolitan Toronto and Region Conservation Foundation; and further THAT the Chairman appoint a Committee to assist with the research and scheduling of the exhibits and design. CARRIED; DEVELOPMENT PLAN - BOYD CONSERVATION EDUCATION COMPLEX - KORTRIGHT CENTRE FOR CONSERVATION AMENDMENTS K. Strasser presented the amendments to the Development Plan - Boyd Conservation Education Complex - Kortright Centre for Conservation. Res. #8 Moved by: Mrs. H.D. Kitchen Seconded by: Dr. T.H. Leith RESOLVED THAT: The staff presentation of the amendments to the Development Plan for the Boyd Conservation Education Complex - Kortright Centre for Conservation, be received; and THE BOARD RECOMMENDS THAT: The Development Plan for the Boyd Conservation Education Complex - Kortright Centre for Conservation, dated November 29, 1973, revised June 17, 1976 and March 9, 1978, be approved. CARRIED. G -4 4 FEES - BLACK CREEK PIONEER VILLAGE T.E. Barber presented a communication regarding the fees for conducted tours for school children at the Black Creek Pioneer Village. Res. #9 Moved by: J. Dunlcp Seconded by: Prof. R.L. James THE BOARD RECOMMENDS THAT: Ontario Regulation 845/77, regulation made under the Conservation Authorities Act, be amended as follows: (22) For school visitations at Black Creek Pioneer Village, a) for conducted tours (Monday to Friday) $1.00 per student per tour; and further; THAT this fee become effective on the 5th day of September, 1978. CARRIED; MEMBERSHIP PROGRAM - KORTRIGHT CENTRE FOR CONSERVATION T.E. Barber presented a commmunication on a membership program for the Kortright Centre for Conservation. Res. #10 Moved by: Dr. T.H. Leith Seconded by: B.E. Nelligan THE BOARD RECOMMENDS THAT: A membership program for the Kortright Centre for Conservation be established as follows: (a) individual $5.00 per annum; (b) family (consisting of one or two adults and their children 15 years of age and under) $15.00 per annum; (c) life membership $200.00; (d) sustaining $1,000.00; (e) founder $10,000.00. All members are entitled to: (i) free entry to the Kortright Centre for Conservation during normal hours when the Centre is open to the public; (ii) notification of special events for one member as listed; (iii) one copy per member of pamphlets and like brochures; (iv) 10% discount on purchases of goods and services from sales outlet not including food concession; (v) a minimum of one special membership event each year; (vi) life membership to include free admission for one guest and or family when accompanied by a member; (vii) sustaining and founder to include free admission for three guests and /or family; (viii) all donations in excess of basic membership, as outlined in (a) and (b) above, are income tax deductable; and further; THAT: (a) a marketing campaign be established to introduce the region to the membership program; (b) that all donors and other supporters of the Kortright Centre for Conservation be provided a complimentary family membership until the end of 1978. CARRIED; 5 G -5 INTERPRETIVE PROGRAM - CONSERVATION AREAS A discussion took place with respect to the interpretive programs at the Conservation Areas. Res. #11 Moved by: Dr. T.H. Leith Seconded by: J. Downing RESOLVED THAT: The staff be requested to prepare, for the next meeting of the Information and Education Advisory Board, a report regarding the feasibility of providing identifying signs on features in Conservation Areas, as well as educational tours in the Conservation Areas, in order that the Board can consider the development of such a program in conjunction with The Metropolitan Toronto and Region Conservation Foundation. CARRIED; ADJOURNMENT On Motion, the Meeting adjourned at 5:10 p.m., March 9. Dr. W.M. Tovell W.A. McLean Chairman Acting Secretary- Treasurer 3Zna3H3s THE METROPOLITAN TORONTO AND REGION CONSERVATION AUTHORITY 1980 - 1983 MULTI -YEAR FORECAST INFORMATION & EDUCATION DIVISION MARCH 9, 1978 1980 - 1983 MULTI- 1- .i:A.,t .: i.,:.:L�►,� .. PROGRAM WATER AND RELATED LAND MANAGEMENT - COMMUNITY RELATIONS PROGRAM (W10) - Development PURPOSE: To develop the facilities required to carry out the Policy of The Metropolitan Toronto and Region Conservation Authority Respecting the Planning, Development and Management of Outdoor and Conservation Education Programs during the period 1980 - 1983. 1980 - 1983 OBJECTIVES: - to accommodate at least double the number of students at the Albion Hills Conservation Field Centre by the construction of separate dormitories and certain modifications to the Field Centre - "the continuing development of trails and outdoor exhibits in the Boyd Conservation Education Complex, especially in areas serving the visitors to the Kortright Centre for Conservation - the continuing development of exhibits, the furnishings and equipping of the Kortright Centre for Conservation building - the planning and construction of residential facilities at Lake St. George and the Glassco Residential Campus as part of the continuing program of the Authority to provide outdoor and conservation education facilities in cooperation with the school boards of the region - minor development in a number of areas to provide facilities such as camping to enable their effective use for outdoor and conservation education by the Authority in partnership with the school boards of the region. FUNDING: - the construction of one replacement dormitory at Albion Hills ($200,000) is proposed to be funded on a 55/45 basis from The Ministry of Natural Resources and The Metropolitan Toronto and Region Conservation Foundation - the Kortright Centre for Conservation and general development would be funded on a 55/45 basis by The Ministry of Natural Resources and Municipal Levy - the Conservation Field Centres, Glassco Park, Lake St. George and the additional Albion Hills dormitory would be funded and scheduled on a basis to be negotiated by the Authority and participating and benefitting school boards and is not shown in the Forecast at this time. FINANCIAL COMMENTS: The financing of the further development of the outdoor and conservation education programs is based on: - the Authority providing access to its lands at no charge to the region's school boards - the participating and benefitting school boards providing the cost of development of the residential Conservation Field Centres up to a matching amount, for buildings, furnishings and equipment where Authority buildings exist - the participating and benefitting school boards providing the municipal portion of the cost of new facilities. - The Metropolitan Toronto and Region Conservation Foundation providing for 50% of the cost of the re- development of Albion Hills Conservation Field Centre (re- placement dorm) - the Municipal Levy of 45% and The Ministry of Natural Resource's grant for those projects designed for public and group use. MULTI -YEAR FORECAST PROGRAM: Water and Related Land Management Community Relations Program (W10) Development F I N A N C I N G Current Year (1978) i 1980 1981 1982 1983 Expenditures 288,000. 480,000. 230,000. 130,000. 130,000. Revenues 98,000. 100,000. 50,000. 50,000. - Kottright Centre for Conservation 190,000. i 50,000. 50,000. 50,000. Net Expenditures 288,000. 480,000. 230,000. 130,000. 130,000. Grants 53,900. 209,000. 71,500. 71,500. 71,500. Donations 190,000. 190,000. 100,000. - - Levy 44,100. 81,000. 58,500. 58,500. 58,500. 288,000. 480,000. 230,000. 130,000. 130,000. EXPENDITURES Albion Hills Conservation Field Centre - 300,000. 100,000. Boyd Conservation Education Complex 98,000. 100,000. 50,000. 50,000. 50,000. Kottright Centre for Conservation 190,000. 50,000. 50,000. 50,000. 50,000. General Development - 30,000. 30,000. 30,000. 30,000. 288,000. 480,000. 230,000. 130,000. 130,000. PROGRAM OPERATIONS & MAINTENANCE - INFORMATION AND EDUCATION - OPERATIONS PURPOSE: To provide an outdoor and conservation education program for school students and other community groups at four existing Conservation Field Centres and a variety of outdoor and conservation education opportunities for the general public and school groups at the Kortright Centre for Conservation and at the Black Creek Pioneer Village. 1980 - 1983 OBJECTIVES: - a continuation of the programs at the same level of service as in 1978 for existing facilities - to provide for increasing public and group use of the Kortright Centre for Conservation - to provide an outdoor and conservation education program and experience for the following public and groups by 1983: Black Creek Pioneer Village 64,000 Cold Creek Conservation Field Centre 10,000 Special Days, Field Trips, Watershed and Claireville Dam Tours etc. 36,000 Kortright Centre for Conservation 125,000 Residential Conservation Field Centres 30,000 FUNDING: FINANCIAL COMMENTS: Program revenues and the General Levy on all participating municipalities. A surplus or deficit on the operations of the Boyd Conservation Field Centre will, by agreement be charged or credited to the participating Boards of Education. An agreement, similar to Boyd, will be made with the participating and benefitting school boards for all future residential Conservation Field Centres. A minimum grant of $14,700 from the Provincial Ministry of Culture and Recreation is estimated for the operation of the Kortright Centre for Conservation. The estimates provide for revenues increasing in proportion to increasing expenditures. The cost to the member municipalities is relatively constant for the period 1980 - 1983 and substantially less than for 1976. MULTI -YEAR FORECAST 1 PROGRAM: Operations & Maintenance 1 Information and Education IOperations F I N A N C I N G Current i Year (1978) 1980 1981 1982 1983 Expenditures Revenues 709,500. 591,500. 714,000. 596,000. 724,000. 611,000. 734,000. 629,000. 744,000. 644,000. Net Expenditures 118,000. 118,000. 113,000. 105,000. 100,000. Grants Donations Levy 14,700. - 103,300. 14,700. 103,300. 14,700. 98,300. 14,700. 90,300. 14,700. 85,300. 118,000. i 118,000. 113,000. 105,000. 100,000. l 155,000. Black Creek Pioneer Lie 21,600. 22,000. 25,000. REVENUES Albion Hills Conservation Field Centre 142,000. 142,000. 142,000. 142,000. 142,000. Albion Hills Operations 3,800. - - - - Albion Hills Farm 27,000. - - - - Boyd Conservation Field Centre 155,000. 155,000. 155,000. 155,000. 155,000. Black Creek Pioneer Lie 21,600. 22,000. 25,000. 25,000. 25,000. Black Creek Tours 25,000. 27,000. 27,000. 27,000. 27,000. Bruce's Mill Operations 3,000. 3,000. 3,000. 3,000. 3,000. Claremont Conservation Field Centre 142,000. 142,000. 142,000. 142,000. 142,000. 2 PROGRAM: Operations & Maintenance Information and Education Operations Current Year REVENUES (continued) (1978) 1980 1981 1982 1983 Cold Creek Conservation Field Centre 35,000. 45,000. 45,000. 45,000. 45,000. Kortright Centre for Conservation 37,000. 60,000. 75,000. 90,000. 105,000. 591,500. 596,000. 611,000. 629,000. 644,000. EXPENDITURES Albion Hills Conservation Field Centre 142,000. 142,000. 142,000. 142,000. 142,000. Albion Hills Operations 3,400. - - - - Albion Hills Farm 31,000. - - - - Boyd Conservation Field Centre 155,000. 155,000. 155,000. 155,000. 155,000. Black Creek Pioneer Life 43,000. 43,000. 43,000. 43,000. 43,000. Black Creek Tours 74,000. 74,000. 74,000. 74,000. 74,000. Bruce's Mill Operations 3,000. 3,000. 3,000. 3,000. 3,000. Claremont Conservation Field Centre 142,000. 142,000. 142,000. 142,000. 142,000. Cold Creek Conservation Field Centre 35,000. 45,000. 45,000. 45,000. 45,000. Kortright Centre for Conservation 87,000. 110,000. 120,000. 130,000. 140,000. 709,500. 714,000. 724,000. 734,000. 744,000. 1980 - 1983 MULTI -YEAR FORECAST PROGRAM WATER AND RELATED LAND MANAGEMENT - COMMUNITY RELATIONS PROGRAM (W10) - SUPPORT PURPOSE: To provide supervisory and support service staff to implement a comprehensive information, community and staff relations and outdoor and conservation education program. 1980 - 1983 OBJECTIVES: FUNDING: - to provide: information, publications, tours, official openings of projects, photographic coverage, movie prints of existing films, exhibits and supervisory and support services to a comprehensive outdoor and conservation education program relating to water and land management aspects of the Authority program - to provide one additional secretary relating to this program in 1979 to accommodate an increasing demand for programs in outdoor and conservation education and community relations. This program is being funded by a grant from The Ministry of Natural Resources (55 %) and a levy on the Authority's member municipalities (45 %). FINANCIAL COMMENTS: The financial requirements for this program are constant from 1980 - 1983. IPROGRAM: Water and Related Land Management Community Relations Program (W10) Support F I N A N C I N G Current Year (1978) 1980 1981 1982 1983 Expenditures Revenues 243,800. - 253,800. - 253,800. 253,800. 253,800. Net Expenditures 243,800. 253,800. 253,800. 253,800. 253,800. Grants Donations Levy 134,090. - 109,710. 139,590. - 114,210. 139,590. 114,210. 139,590. 114,210. 139,590. 114,210. 243,800. 253,800. 253,800. 253,800. 253,800. EXPENDITURES Staff Salaries Staff Travel and Expenses Publications and Printing Tours and Special Days Conservation Education Photographic Supplies Motion Picture Program Exhibits Promotional Contingency 102,000. 3,000. 20,500. 3,250. 105,000. 3,250. 4,300. 1,500. 1,000. 112,000. 3,000. 20,500. 3,250. 105,000. 3,250. 4,300. 1,500. 1,000. 112,000. 3,000. 20,500. 3,250. 105,000. 3,250. 4,300. 1,500. 1,000. 112,000. 3,000. 20,500. 3,250. 105,000. 3,250. 4,300. 1,500. 1,000. 112,000. 3,000. 20,500. 3,250. 105,000. 3,250. 4,300. 1,500. 1,000. 243,800. 253,800. 253,800. 253,800. 253,800. 1980 - 1983 MULTI -YEAR FORECAST PROGRAM CONSERVATION & RECREATION LAND MANAGEMENT - CONSERVATION AREA INFORMATION AND - SUPPORT INTERPRETIVE PROGRAMS (C3) PURPOSE: To provide information and interpretive programs related to recreation and land management in the Authority's 14 conservation areas. 1980 - 1983 OBJECTIVES: To continue the program as in 1978. FUNDING: The program is funded on a 50/50 basis with the Province of Ontario and the Authority's member municipalities. FINANCIAL COMMENTS: Limited funding from The Province of Ontario and member municipalities require that this budget not be increased during the 1980 - 1983 forecast period and any required expenditures as a result of new programs be incorporated into the project costs for funding such as operations, maintenance or development. MULTI -YEAR FORECAST PROGRAM: Conservation and Recreation Land Management Conservation Area Information and Interpretive Programs (C3) Support F I N A N C I N G Current Year (1978) 1980 1981 1982 1983 Expenditures 21,200. 21,200. 21,200. 21,200. 21,000. Revenues - - - - - Net Expenditures 21,200. 21,200. 21,200. 21,200. 21,200. Grants 10,600. 10,600. 10,600. 10,600. 10,600. Donations - - - - - Levy 10,600. 10,600. 10,600. 10,600. 10,600. 21,200. 21,200. 21,200. 21,200. 21,000. EXPENDITURES Staff Salaries 10,600. 10,600. 10,600. 10,600. 10,600. Publications & Printing 3,600. 3,600. 3,600. 3,600. 3,600. Tours and Special Days 1,750. 1,750. 1,750. 1,750. 1,750. Photographic Supplies 3,250. 3,250. 3,250. 3,250. 3,250. Motion Picture Program 2,000. 2,000. 2,000. 2,000. 2,000. 21,200. 21,200. 21,200. 21,200. 21,200. G -16 SCHEDULE "B" COMMUNITY AND STAFF RELATIONS PROGRAM - 1978 FOR THE METROPOLITAN TORONTO AND REGION CONSERVATION AUTHORITY Before setting forth the details of the 1978 Information Program of the Authority and Foundation, it may be useful to take note of some of the premises and observations that have influenced it. It has been said that a major function of public relations - in our case Community and Staff Relations - is to maintain a climate in which the organization can continue to operate successfully. The Information Section tries to do this by keeping abreast of changes in society that might either impede or further the Authority's work, and then developing information programs to meet the perceived needs of our various publics - Governments, the public at large, Authority members and supporting organizations or individuals and, last but not least, the Authority employees. The formal Community and Staff Relations Program is now in its third year. Initially, because of the upsurge of public interest in recreation and outdoor education, the Authority's Information Program placed a major emphasis on facilities provided by the Conservation Areas and Black Creek Pioneer Village, and on the learning experiences available to students and adults alike. In the subsequent years, the Information Program has been expanded to promote a broad spectrum of activities including special events, year 'round use of Conservation Areas, the introduction of visitors services programming, employee and member recognition programs, and improved internal and external communication and relations. Originally, special attention to recreation and education was in keeping with the heightened interest of both Governments and the general public, in environmental and fitness programs. It has benefited the public by encouraging participation in worthwhile outdoor activities. The Authority has benefited through the public being made more aware and more appreciative of these public use, conservation projects. This year, events around us indicate the need for a new and different emphasis, although there will be no diminishing of the effort to promote recreation and education. At a time when Governments are deeply concerned with problems of inflation and unemployment, and when politicians are beseiged with taxpayer demands for spending restraints, we believe our G -17 - 2 information efforts should focus on the Authority's most important contribution to the community - resource management. By presenting this most practical aspect of the Authority's mandate to the public, in a way that it is understandable, and to which each individual may relate, we believe we will help maintain public support for organized conservation. It should be pointed out that this emphasis on a program of resource management information, dealing with flood control, water management, reforestation, conservation services, and the waterfront planning, can only be implemented with the full cooperation of operating management. The Information Section recommends that each operating group include, in all projects, an information component as a properly planned, integrated and budgeted part of the overall project planning and programming. The Information Section, as a service group, will be pleased to assist with the development of such a program. Again, let us emphasize that public relations is a management responsibility.* It is only through acceptance of this principle that the organization can involve all of its people in building the reputation and credibility of the Authority. 1977 In Review Last year, the Authority's overall Information Program was expanded both in context of employee and member communication, and in the area of general public relations activity. Without going into detail, we can report that the program embraced all facets of the Authority's operations and resulted in greater press coverage than in any previous year, new attendance marks were achieved for several special events, and for a number of Conservation Area activities. Among the activities which might be noted were: - An expanded employee and member communication program, to assist staff at all levels to become better acquainted with the Authority's aims, policies,and efforts. - Important innovations, recognizing the important role of the employees and members in the affairs of the Authority, were introduced in 1976 and were continued last year. - Programs, such as the Employee Suggestion Award System, the Town Hall Meetings, watershed tours, and the publication of Inside, have played a role in providing employees with a greater sence of participation in Authority affairs. The Information Section continued to seek out opportunities for members of the Authority to carry out public relations activities * See Attar''hmPnt t . G -18 3 on behalf of the organization. In this regard, the Information Section now provides prepared twelve and twenty -eight minute audio - visual presentations "The Authority, Twenty Years in Review ". As indicated in the 1977 Information Program, the budget for publications and general printing needs was adequate to reproduce the majority of the publications in revised, and in some cases redesigned, form, as well as to produce the Authority's Twenty Year Book, Waterfront Regulations, Valley Regulations, Conservation Assistance Program, General Authority Brochure, 1978 Calendar of Events and Activities, the Employees' Information Handbook, and a number of programs, invitations, and flyers. Extensive work has been done on the new Authority brochure and map. Through the excellent cooperation of the Workroom, the flow of material and the meeting of production deadlines was much smoother, despite the heavy volume of material. Tours, Special Days and Official Openings again provided Authority personnel with opportunities to meet large segments of the public, Government Officials, and members of media face -to -face. These events continue to be among the best vehicles for demonstrating the scope of the Authority in touching the lives of citizens of the Region. The harsh economics of the times reduced the use of exhibits during the year. Similarly, no new motion picture projects were undertaken. The Section maintains an interest in producing a one - minute public service spot announcement on Flood Control, as well as one on the Kortright Centre for Conservation. Although other avenues of communication have grown in importance, the press release continues to be the backbone of the Information Program. The least expensive communication vehicle, apart from public speaking, press releases have kept thousands of residents of Ontario informed throughout the year, about Authority projects, plans,and attractions. In recognition of their special interest in the welfare of the organization, we have continued to send press releases to Authority members, staff, supporting agencies and individuals, and Government representatives. Education releases, promoting the Authority's learning programs to School Boards, have proven to be a most rewarding channel of communication. The response from educators and the participation by teachers and their classes has been excellent. G -19 - 4 The professionalism of the photography staff was again demon- strated by the production of a wide selection of excellent photos, slides, and graphics, for distribution to the media and for use in displays, brochures and audio - visual presenta- tions. Numerous special assignments, reflecting all aspects of the Authority's activities throughout the watershed, were carried out in 1977. The 1978 Program The 1978 Information Program will deal, to a great extent, with items similar to those carried out last year. It is our intention again, to vigorously promote Black Creek Pioneer Village, public use of the Conservation Areas, participation in the Authority's education program and the tours, special events and Official Openings, such as the Doctor's House in the Village, scheduled to be opened in June. We aim to further strengthen relationships with the various media representatives by personal contacts and through such assistance we may give them in providing information. The production and distribution of press releases is a particularly sensitive area. It must be monitored constantly to ensure that what we say is, indeed, satisfactory editorial material,rather than advertising disguised as news. Through a continuation of the employee and member communication vehicles now in use, we will aim at increasing employee sensitivity regarding the major concerns and objectives of the Authority, encouraging employees to become good public relations ambassadors for the Authority, and enhancing the dignity of the individual in his or her job situation. The production of brochures, booklets and other printed material necessary for communicating and promoting Authority projects and facilities will again be carried out, commensurate with the funds being made available through the appropriate Divisions. A New Emphasis As pointed out earlier, we see a need for a new emphasis in the area of resource management information. This important extension of the public relations activity of the Authority may easily reach a state of urgency within the next week or two, as the threat of Spring flooding becomes imminent. And G -20 - 5 looking at longer range requirements, the need for emphasizing reforestation throughout the region as energy resources become scarce, is obvious. Firewood in many areas is selling at $100 a full cord, and a single store in west end Toronto is reported to be selling 1,000 stoves a month. The above are but two examples of the importance of emphasizing resource management information programs. But, while the Information Section staff can provide expert assistance in the development of such programs, it has neither the human nor financial resources to administer them. Nor would it be desirable for the Information Section to take on responsibility for these programs even if it had the manpower. It is essential to the credibility of the Authority's public relations effort that public and media inquiries be dealt with, whenever possible, by qualified operating personnel. It is important, too, that operating management be made available to offer explanations and to field questions during tours, at events where the media are present, and for speeches, television and radio appearances. The Information Section has the experience to be of assistance to any management personnel who may wish guidance in public relations activities. Paralleling the importance of management participation in the public relations function is the importance of operating groups providing the proper budget allocations for information and public relations activities of their Divisions. Such expenses are a legitimate cost of doing business and should be included in the overall planning of Division activity. Again, the Information Section stands ready to offer advice regarding communication costs, such as brochures, maps, programs, etc., should help be required. It might be worth mentioning that this new emphasis on matters such as flood control, water management, reforestation, conservation services, and waterfront development, presents the Information Section with a greatly expanded press relations responsibility. This is particularly true in relation to the larger metropolitan newspapers and the electronic media. Currently, the Section is reasonably familiar with the segment of media personnel who specialize in recreation, sports, education, etc. But, with expanded programs in these resource management areas, an entirely new group of media contacts, such as financial editors and columnists, must be developed and acquainted with the activities of the Authority. There are three other activities upon which additional emphasis will be placed this year. These are the Kortright Centre for G -21 - 6 Conservation, The Metropolitan Toronto and Region Conservation Foundation, and Aquatic Park. The Kortright Centre for Conservation is one of the most remarkable physical achievements in the history of the Authority. To reach its full potential as a conservation facility for public education, it will need not only highly qualified technical personnel to administer and staff the Centre, but also a promotional expert who can properly and successfully "market" what the Centre offers. This will mean the requirement of such a person or cohesive group, only as long as is required to create, develop, and produce the specific assignment of marketing the Kortright Centre for Conservation, together with the appropriate budget to do the job. The Metropolitan Toronto and Region Conservation Foundation will be given assistance in the production of a brochure for the Visitors Centre at Black Creek Pioneer Village, which is a promotion piece to be used for acquiring funds. This printed material will be paid for by the Foundation. When the plan is developed for Aquatic Park, there will need to be a special public relations program to acquaint the public with the advantages of the project and to dispel misconceptions regarding it that have received publicity. This, too, will then require special budgeting and manpower allocation. The Program we have presented here is an ambitious one, present- ing a challenge both to the Information Section and to Authority management as a whole. Indeed, it presents a measure of challenge to the entire membership of the Authority, but it has not been devised idly, or without serious thought. In our opinion, the present economic climate suggests that 1978 may well be a time when Governments and corporations will be measuring the importance of conservation as a priority against the other pressing concerns with which they must deal. A well- rounded, aggressive, Community and Staff Relations Program for 1978, having the full endorsement of management and participated in by Authority employees and members alike, can do much to ensure that The Metropolitan Toronto and Region Conservation Authority will maintain its current high priority position. /dim March 9, 1978. G -22 The Responsibilities of the Information Staff: The information or public relations program'of any organization is conduct = to increase understanding and acceptance, which will subsequently be re- flected in the support and approval of its policies. The information function of the Authority, through the Community and Staff Relations Program, has been developed to expand our communications efforts, externally and internally, by explaining and publicizing our activities. The Program has surfaced good results internally, increased public under- standing and awareness of the Authority and Foundation, established a bett balance in our relationship with the media and gained greater acceptance and recognition by our partners, which is reflected in their priorities an policies. The Information Responsibilities of Management: It is an axiom of corporate business that "public relations is a managemen:_ responsibility ". This view has gained acceptance to the extent that, in most large companies, operating management is charged with developing its own public relations experts. There are several reasons for public relations being viewed as a management function. One of these is that, even with a large public relations depart= ment, it simply isn't possible for this staff group to be adequately info and physically able to respond to all of the queries of media and public alike. Another lies in the fact that public relations personnel cannot sp= with the same credibility about corporate matters as can the people who ar actually doing the job. The public relations department's function is to assist, stimulate and encourage operating management in communicating with the media, the public and employees. There are, of course, specialized ar where the public relations expert has direct responsibility - such as in hi contacts with individual members of the media and in the design and produc tion of information materials. Since the information function is, in itself, a large part of the public relations responsibility of the Authority, it follows that operating manag= ment has an active role to play here, also. The size of the Information Section staff makes it obvious that the group requires a large measure of assistance from operating personnel in keeping abreast of the various activities of the Authority. Some Authority activities are relatively easy to keep before the public. Black Creek Pioneer Village, for example, by its very nature, generates go' newspaper copy and radio and television items on a regular basis. Similar1 the scheduled activities in the Conservation Areas provide acceptable material for the media easily, as demonstrated by the recent coverage by tI press of the Husky Dog races at Cold Creek. But what about those operating groups whose work deals with the very basic= of conservation - water management, flood control and reforestation? At a time when Governments are being called upon to refrain from unnecessary spending, it is urgent that we inform the public,to the best of our ability of the short and long -term benefits of these major Authority activities. do this, we suggest that our operating personnel must develop an awareness, of the need to be constantly alert to good public information opportunities that may occur in the course of their daily tasks. We aren't suggesting that all operating personnel must become newsmen, nor do we suggest that you should be called upon to write about, or photograph; interesting subjects. What we do need in the Information Section is a flc of good human interest, business interest, or unusual items that can be developed into acceptable releases for media. There are always good press release ideas floating about. The trick is to become aware of them. The Information Section will continue to explain and publicize the activiti of the Authority to the best of its ability. With the cooperation of mana. ment, these endeavors will succeed in maintaining public understanding and support. ;CHEDULE "C" ALBION - CLAREMONT SURVEY Observations G -23 1. During the weeks 58% of the visiting groups are elementary level (grades 3 -8), the remaining 42% coming from secondary level (grades 9 -13) 2. During the weeks about 50% of the visiting teachers have had 2 -5 previous experiences in outdoor education residential programs; about 25% indicated this was their first experience. Of those visiting teachers who have had 6 -12 experiences, twice as many are coming on weekends as during the week. 3. About 40% stated the purpose for their visit as being directly related to classroom studies; about 50% as an interesting, enjoyable and worthwhile educational experience. 4 -5. Related to previous outdoor residential experiences 97% rated their experience at a Conservation Field Centre as excellent -good; based on the quality of staff, quality and flexibility of program and quality of relationship between staff - students - teachers. 6. There was 100% agreement that outdoor experiences as a teaching method are very worthwhile. 7. Preplanning a) 94% felt that the basic interest of the visiting group was accommodated. b) 24% felt that they should have been provided with more complete details of their duties and of the program studies. c) There is a need for communication between the staff doing the preplan and the staff carrying out the program, particularly the weekend program. d) It would be beneficial if the weekend staff and their strengths were known at the time of preplan. e) Some weekend academic programs are both planned and carried out by the same staff of the school concerned. 8. There is a need for the role of the visiting teacher to be emphasized at the preplan - areas of responsibility, hours of duty, discipline, teaching assistance, etc. 9. a) Over 90% rated the academic part of the programs excellent or good. The most common factor adversely affecting the academic rating was weak or poorly organized follow -up sessions. b) Teachers coming on weekends are generally much more enthusiastic than those coming during the weeks. G -24 10. Over 90% rated the non - academic part of the programs excellent or good. The most common factor adversely affecting the non - academic rating was too much and too poorly organized free time. 11. Over 90% rated the recreational part of the programs excellent or good. 13. There is a need to vary the type of food served - the quantity is adequate and the service is well organized and efficient. 14. The level of cleanliness, orderliness and good maintenance is rated higher at Claremont than at Albion. 15. Visiting teachers rate the social relationships and the group dynamics as very high and very important. 16. The responsibility for the effective use of free time should be a joint effort between the Visiting Teacher and the Field Centre Staff. 17. Student Teachers a) The Field Centre programs are affected by student teachers - both positively and negatively. b) There is a need to clarify whose responsibility it is to prepare student teachers for their assignments. c) There is a need, for more careful screening or selection of those student teachers participating in the Field Centre's programs. d) There have been instances when student teachers took up too much of the Field Centre staff's time, to the detriment of the visiting group. e) There is a need for a more careful evaluation of the over all student teacher program. 18. The greatest value of the residential experience seemed to be learning to co- operate and work together; to respect and to interact with other individuals; to realize that a group functions successfully only when all members participate fully. 19. Over 80% would eagerly accept an opportunity for a return visit. Only 1 (attending on a weekend at Claremont) would not return. G -25 ALBION - CLAREMONT SURVEY Recommendations: It is recommended that: - 1. - each supervisor have a copy of the list of available weekend staff (qualifications, subject areas and specific strengths) - based on the preplan, each supervisor be ultimately responsible for ensuring the qualities of the weekend staff meet the requirements of the visiting group. 2. - if at all possible the teachers accompanying the group to the Field Centre should attend the preplan. 3. - in relation to the teaching program and to the terms of reference provided, the role of the visiting teacher should be clearly discussed at the time of the preplan, and reviewed as the program progresses. 4. - the follow -up sessions be jointly organized by the visiting teacher and the Field Centre staff; that the visiting teacher be responsible for the follow -up sessions; that a member of the Field Centre staff be available during the follow -up sessions as a resource person. 5. - there be more interaction between the visiting teacher and the Field Centre staff in the planning and implementation of an effective free time program. 6. - a competent building manager with support cleaning staff be a requirement for a Field Centre. 7. - to adequately maintain each facility a major maintenance and development fund be established from revenue and other sources. 8. - the ideal number of student teachers at a Field Centre at any given time be 4, the maximum 6. - the student teachers should be at a Field Centre for a two week period. - the role of the student teacher at a Field Centre be largely supportive rather than dominant. 9. - Authority staff be assisted by a professional researcher both in setting up the survey and in observing and interpreting the results. 10. - this type of survey, which has proved to be most informative and helpful, continue to be used as required for all programs - at least, every three years. 11. - an all day seminar on "how to preplan a visiting group" be held for supervisors and all other concerned staff. ts. G -26 the metropolitan toronto and region conservation authority minutes INFORMATION & EDUCATION ADVISORY BOARD THURSDAY - SEPT -28 -1978 #2/78 The Information & Education Advisory Board met at the Authority Office, 5 Shoreham Drive, Downsview, on Thursday, September 28, 1978, commenc- ing at 10:00 a.m. PRESENT WERE Chairman Vice Chairman Members Vice Chairman of the Authority Raymond Moriyama Architect Secretary- Treasurer Adm. - Information & Educ. Division Head - Cons. Education Section, I &E Supervisor, Boyd Conservation Field Centre ABSENT WERE Members MINUTES The Minutes of Meeting #1/78 were presented. Res. #12 Moved by: Seconded by: Dr. W.M. Tovell Dr. T.H. Leith E.H. Card C.H. Chandler J. Downing J. Dunlop Prof. R.L. James Mrs. H.D. Kitchen S.A. Macpherson G.A. Williams Mrs. F. Gell Mr. George Stockton K.G. Higgs T.E. Barber Miss A. Hayhoe T.A. Carr R.F. Bean C.G. Brown E. Knox B.E. Nelligan E.H. Card J. Dunlop RESOLVED THAT: The Minutes of Meeting #2/78, as presented, be adopted as if read. CARRIED; KORTRIGHT CENTRE FOR CONSERVATION - Kortright Committee Mr. Card introduced Mr. Birchall, President of the Canadian National Sportsmen's Shows, and Mr. Birchall addressed the Board regarding the proposed Kortright Committee. The Committee would be established outside The Metropolitan Toronto and Region Conservation Authority organization, but with their full and complete recognition. The Committee would be expected to provide an advisory service or role on long -term plans and policies for the Centre in view of their special interest and historical knowledge and connection with it. The activities of the Committee would include membership promotion, fund - raising, education, encouraging co- operative action from other organizations, e.g., the Junior League, May Court, University Women's G -27 -2- Club, I.O.D.E., Board of Trade, Service Clubs. Any funds raised by the Kortright Committee would be directed solely to the Kortright Centre Endowment Fund. Mr. Birchall requested that the Authority enter into an agreement whereby it would make available to the Kortright Committee one of the portable school buildings near the farmhouse. He advised that the Canadian National Sportsmen's Fund had voted $10,000.00 as a founding grant for the Kortright Committee and, in addition, $2,000.00 to be used in refurbishing and furnishing the portable building. Res. #13 Moved by: E.H. Card Seconded by: Dr. T.H. Leith THE BOARD RECOMMENDS THAT: One of the portable school buildings at the Kortright Centre for Conservation be made available immediately to the Kortright Committee on an annual basis, subject to renewal from year to year, to establish headquarters for operating purposes; and THAT this be set at an annual nominal rental of $1.00 per year, with the proviso that the Committee provide their own Public Liability and Property Damage insurance; AND FURTHER THAT the Authority will allow certain alterations to be made at the expense of the Kortright Committee; AND FURTHER THAT the staff be authorized to negotiate an appropriate agreement. STAFF PROGRESS REPORT The staff presented a Progress Report for the Information & Education Division covering the period January 1 to September 30, 1978. CARRIED; Res. #14 Moved by: G.A. Williams Seconded by: Dr. T.H. Leith RESOLVED THAT: The Staff Progress Report for the Information and Education Division, covering the period January 1 to September 30, 1978, be received and filed. 1979 PRELIMINARY BUDGET ESTIMATES The 1979 Preliminary Budget Estimates were presented. Res. #15 Moved by: E.H. Card Seconded by: C.H. Chandler CARRIED; RESOLVED THAT: The 1979 Preliminary Budget Estimates for the Information and Education Division, dated 1978.09.25, be approved in principle; and THE BOARD RECOMMENDS THAT: The 1979 Preliminary Budget Estimates for the Information and Education Division, as appended as Schedule "A" of these Minutes, be included in the 1979 Preliminary Budget Estimates of the Authority. CARRIED; The Board discussed the possibility of the Authority obtaining assist- ance for the production of conservation films. Board members advised t4iat York University, Ryerson Polytechnical Institute and the Community Colleges have courses in film production. The staff was requested to investigate the possibility of one or more of the above institutions producing conservations films for the Authority. -3- PROPOSED AMENDMENTS TO ONTARIO REGULATION 845/77 REGULATION MADE UNDER THE CONSERVATION AUTHORITIES ACT - Conservation Areas A staff communication was presented regarding proposed amendments to Ontario Regulation 845/77. Res. #16 Moved by: Seconded by: S.A. Macpherson RESOLVED THAT: The staff report concerning proposed amendments to Ontario Regulation 845/77, as amended, be received and approved; and Dr. T.H. Leith THE BOARD RECOMMENDS THAT: The proposed amendments to Ontario Regulation 845/77 - as amended and appended as Schedule "B" of these Minutes, be included in the 1979 Amendments to Ontario Regulation 845/77. KORTRIGHT CENTRE FOR CONSERVATION - MEMBERSHIP PROGRAM_ - Amendments G -2 8 CARRIED; A staff communication was presented having regard to the Membership Program - Kortright Centre for Conservation. Res. #17 Moved by: E.H. Card Seconded by: Mrs. H.D. Kitchen RESOLVED THAT: The staff report on amendments to the Membership Program - Kortright Centre for Conservation be received; and THAT the fee for membership in the Kortright Centre for Conservation is $15.00 for each individual per annum; and $25.00 for each family per annum - to be effective immediately; AND FURTHER THAT all donors and other supporters of the Kortright Centre for Conservation be provided a complimentary Family Membership until the end of 1979. GLASSCO CAMPUS FOR OUTDOOR CONSERVATION EDUCATION - Feasibility Study CARRIED; Mr. George Stockton of the firm Raymond Moriyama Architect presented the study on the proposed Glassco Campus for Outdoor Conservation Education. Res. #18 Moved by: J. Downing Seconded by: S.A. Macpherson RESOLVED THAT: The Feasibility Study for Outdoor Conservation Education, dated March 1978, as prepared for The Metropolitan Toronto and Region Conservation Authority, The Metropolitan Toronto School Board, The Metropolitan Separate School Board, and the York County Board of Education, by Raymond Moriyama, Architects & Planners, be received and referred to the Joint Planning Committee for study and recommendation at such time as funds are available for the project. CARRIED; BOYD CONSERVATION FIELD CENTRE - Survey The staff advised that a comprehensive survey of the Boyd Conservation Field Centre had been prepared by the Research Department of the Metropolitan Toronto School Board and circulated to the members of the Advisory Board at the last meeting. The staff referred the survey to the Program Advisory Committee and it was reviewed by the staff. The program at Boyd Conservation G -29 -4- Field Centre was considered high quality and no recommendations for change were made. Res. #19 Moved by: J. Downing Seconded by: Prof. R.L. James RESOLVED THAT: The report of the staff concerning the Boyd Conservation Field Centre Survey be received for information. CARRIED; NATIONAL FILM BOARD OF CANADA - Proposal for Animated Film on Water The staff presented a communication regarding a proposed animated film on Water. Res. #20 Moved by: S.A. Macpherson Seconded by: Dr. T.H. Leith RESOLVED THAT: The staff report concerning the proposed National Film Board of Canada film on Water be received; and THE BOARD RECOMMENDS THAT: The Metropolitan Toronto and Region Conservation Authority endorse the objective of an Animated Film on Water; and THAT the Ministry of Natural Resources be advised that, in view of severe budget limitations in 1979, the Authority is unable to provide further financial support at this time. CARRIED; A discussion took place regarding alternative methods of funding the film. Res. #21 Moved by: C.H. Chandler Seconded by: G.A. Williams RESOLVED THAT: The staff be requested to investigate the participation of The Metropolitan Toronto and Region Conservation Authority in the production of the National Film Board of Canada's proposal for an animated film on Water as part of the Exhibit Program at the Kortright Centre for Conservation. CARRIED; INTERPRETIVE PROGRAM - Conservation Areas A staff report was presented having regard to Resolution #11/78 of the Information and Education Advisory Board. Res. #22 Moved by: Dr. T.H. Leith Seconded by: Mrs. H.D. Kitchen RESOLVED THAT: The staff report on Interpretive Programme - Conservation Areas, be received; and THE BOARD RECOMMENDS THAT: An interpretive program be re- established in each major -use Conservation Area to provide visitors' information relating to the conservation development in that Area, interpretation of the features, facilities and programs available, and the role and mandate of the Authority; BE IT FURTHER RECOMMENDED THAT: Subject to funds being available, the following action be taken: (a) A Visitor's Guide be prepared and distributed in each major - use Conservation Area; -5- G -30 (b) Special interpretive programs be offered in each major -use Conservation Area; (c) Special interest volunteer groups be requested to assist in the preparation of a Visitor's Guide and with special interpretive programs. CARRIED; Dr. Leith and Mrs. Kitchen volunteered to assist in the guiding of any hikes relating to geology, and Dr. Leith volunteered to assist the staff with the production of Visitor's Guides for the Conservation Areas. NEW BUSINESS Kortright Centre for Conservation Dr. Leith presented a Progress Report on the activities of the Kortright Centre Technical Committee. He advised that Technical Review Committees have been established and have held preliminary meetings: .Forestry Exhibit Technical Review Committee .Water Exhibit Technical Review Committee .Fish and Wildlife Technical Review Committee .Energy Exhibit Technical Review Committee A Land Exhibit Technical Review Committee has not yet been established. Dr. Leith further advised that the procedure for finalizing approval of the Exhibit Program at the Kortright Centre for Conservation has been agreed to. The Committee expects to finalize one or more of the theme exhibits in the near future and, subject to the availability of funds, construction of the exhibits may proceed. A discussion took place with respect to the featuring of the Authority's conservation programs on Community Channels of Cable Television in the area under the jurisdiction of the Authority. The Board was advised by John Downing that it would be necessary for the Authority to provide all of the program material if it was to be used by one of the Cable companies on its Community Channels. He further advised that he would be pleased to assist the staff with respect to contacting the Cable Television companies on this matter. ADJOURNMENT On Motion, the meeting adjourned at 12 :45 p.m., September 28. Dr. W.M. Tovell K.G. Higgs Chairman Secretary- Treasurer THE METROPOLITAN TORONTO AND REGION CONSERVATION AUTHORITY 1979 PRELIMINARY BUDGET ESTIMATES INFORMATION & EDUCATION DIVISION September 25, 1978 aznaaHDs PROGRAM PUFPOSE: 1979 OBJECTIVES: FUNDING: PRELIMINARY 1979 CURRENT BUDGET ESTIMATES OPERATIONS & MAINTENANCE - COMMUNITY RELATIONS - INFORMATION & EDUCATION OPERATIONS FINANCIAL COMMENTS: OBJECTIVE CLASSIFICATIONS: PASS l; To provide an outdoor and conservation education programme for school students and other community groups at four Conservation Field Centres and a variety of outdoor and conservation education opportunities for the general public and school c_*roups at the Kortright Centre for Conservation and at the Black Creek Pioneer Village. - a continuation of the programme at the same level of service as in 1978 for existing facilities - the opening of the Kortright Centre Building for public use - to provide an outdoor and conservation education programme for the following estimated number of students and adults: - Black Creek Pioneer Village 64,000 - Conservation. Field Centres 15,500 - Albion Hills Conservation Farm 9,000 - Maple Syrup Days 31,000 - Special Days, .Field Trips, Claireville Dam Tours etc 12,000 Kortright Centre for Conservation 50,000 Programme revenues and the General Levy on all participating municipalities. A surplus or deficit on the oeprations of the Boyd Conservation Field Centre will, by agreement, be charged or credited to the participating boards of education. A grant of $18,000. from the Provincial Ministry of Culture and Recreation is estimated for the operation of the Kortright Centre for Conservation. The estimates provide for an increase in revenue to cover the projected increase in expenditures. The net cost to the municipalities is estimated at $107,500, an increase of $4,200 over 1978 budget. Salaries & Wages 470,960 Materials Supplies & Utilities 109,330 Equipment $' 42,050 Real Services Property & Rents 218,660 Taxes Financial Expenses .$ Total 841,000 PRELI MINARY 1979 CURRENT BUDGET ESTIMATES PROGRAM Cnerations 6 Maintenance - Community Relations - Information F, Education Operations ACTIVITY Albion Hills C.F.C. Sated F.C. C1a=er.cnt F.C. Cold Creek F.C. LLee St. George F.C. Anion Hills Farm Albion Hills Operations S _ce's Mill 'General Interpretive Pro. 3.C.P.V. Pioneer Life 3.C.P.V. Tours .fort ri ght i 1979 BUDGET EXPENDITURES. REVENUES NET EXPENDITURES 147,500 167,000 151,500 36,500 68,500 ) INCLUDED IN 10,500 46,000 78,500 135,000 147,500 167,000 151,500 30,500 68,500 GENERAL INTER 10,500 21,000 38,000 : 75,000 'RETIVE PROGRA' 25,000 40,500 60,000 T -7■L I 841.000 71:_500 1 I25.500 SOURCES OF FINANCING PROVINCIAL GRANT MU :J:CIPAL LEVY OTHER - 25,000 - - 40,500 - 18,000 42,000 - i 18,000 107,500 1978 BUDGET 1' PAGE 14, 1.977 : Ci;; <._S EXPENDITURES REVENUES 141,000 155,000 141,000 34,000 30,100 3,400 3,000 43,000 74,000 85,000 142,000 155,000 142,000 35,000 27,000 3,800 3,000 21,700 25,000 37,000 EXREND:TU =. _`.y E`:'_ES 132,E93 135,1:15 154,132 153,657 135,008 29,392 29,9 -2 34,647 19,000 4,113 2,724 2,757 2,29S 36,386 67,424 50,659 19,930 24,779 14,011 709,500 591,500 11 64 -,411 540,555 PROGRAM PURPOSE: HKLLI Y 1979 CURRENT BUDGET ESTIMATES WATER & RELATED LAND MANAGEMENT - CO:i:1UNITY RELATIONS PROGRAMME (SUPPORT) (W -10) 1979 OBJECTIVES: FUNnING: OBJECTIVE CLASSIFICATIONS:. To provide a supervisory and support service staff to implement a comprehensive information, community and staff relations and outdoor and conservation programme. MS= 1. - to provide information, publications, tours and official openings of projects, photographic coverage, movie prints of existing films and exhibits relating to water and land management aspects of the Authority programme This is a shared programme -- 55% of the funds being available from The Province of Ontario and the balance being funded from the General Levy and participating municipalities_ Materials Salaries Supplies & Real Services Financial & Wages Utilities Equipment Property & Rents Taxes Expenses Total $ $ $ $ $ $ $ $ 208,235 - - - - - 28,765 237,000 PROGRAM rt-(t =LI Ivjtt \jtir( Y 1979 CURRENT BUDGET ESTIMATES Rater 6 Related Land Management - Community Relations (Support) (ti10) ACTIVITY - - CCNS =R': ATION INFER :I T I0X i Staff Salaries Staff Travel E Expenses F- ublications $ Printing Tours 8 Special Days 'rhatogra_^ic Supplies `:rtion Picture Program L':ibits Pro= otional Contingency CCNSERVATION EDDUCATION Staff Salaries Staff Travel F Expenses Er:I:caticn Supervisors Fart Tine Staff ( EXPE::DTURES 1979 BUDGET REVENUES EXPE ND- "E S 56,660 - 56,660 2,000 - 2,000 12,500 - 12,500 4,015 - d,015 3,250 - 3,250 4,000 - 4,000 1,000 - 1,000 1,000 - 1,000 52,520 - 52,520 1,000 - 1,000 99,055 - 99,055 TCTAL - X 237,000 237,000 SOURCES OF FINANCING PROVINCIAL MU,1 CIPAL 1 OTHER GRANT LEVY 31,163 1,100 6,875 2,208 1,787 2,200 550 550 28,886 550 54,481 25.497 900 5,6:5 1,807 1,463 1,800 450 450 23,634 450 44,574 130.350 106,650 J 1978 BUDGET EXPENCITURES REVENJES 51,990 - 2,000 - 20,500 - 3,000 - 3,000 - 4,000 - 1,000 - 1,000 - 50,225 - 1,000 - 92,235 - 3,050 - - J` 233,000 pAGE 20. 1977 49,439 2,003 13,476 2,500 3,343 1,600 1,884 820 47,749 1,000 88,564 10,375 1,_ PROGRAM PRELIMINARY 1979 CURRENT BUDGET ESTIMATES WATER AND RELATED LAND MANAGEMENT - CO'•:MUNITY RELATIONS (DEVELOPMENT) (W -l0) 'UR ?OSE: 1979 OBJECTIVES: FUNDING: OBJECTIVE CLASSIFICATIONS: p' 21. To develop the facilities required for the Authority's Outdoor and Conservation Education Programmes. - the development of trails, outdoor exhibits and demonstrations at the Boyd Conservation Education Complex; - completion of the construction, initial furnishings, equipment and exhibits for the Kortright Centre for Conservation; For the development of the Kortright Centre for Conservation, 55% of the funding is from The Province of Ontario -- the rest from General Levy. For the Exhibit Programme, the $200,000. is dependant on funds from The Metropolitan Toronto and Region Conservation Foundation and from Wintario. Materials Salaries Supplies & Real Services Financial & Wages Utilities Equipment Property & Rents Taxes Expenses Total $ $ $ $ $ $ $ $ 22,500 45,500 - - 208,000 - - 276,000 PROGRAM ACTIVITY • . Water PRELI MINARY 1979 CURRENT BUDGET ESTIMATES E Related Land Management - Community Relations (Development) (W10) 1979 BUDGET EXPENDITURES REVENUES Boyd Education Complex Aartright .Albion Hills F.C. Farm Interpretive Program Boyd F.C. Workshop Craft Building Claremont F.C. Cold Creek F.C. Glasco Park t 276,000 NET EXPENDITURES 276,000 SOURCES OF FINANCING �CIAL MUNICIPAL LEVY PROVINCIAL GRANT 1978 BUDGET 0 P..G 22. 1 1977 ACTUALS OTHER EXPENDITURES REVENUES EXPE:D :TU =."S I REVS r. 276.000 41,800 34,200 200,000 J 9S,000 190,000 276.000 )i 41.800 34.200 200.000 .)1 28S,000 97,504 970,931 7,391 4,722 4,922 175 4,093 1,840 16,000 - )( 1.10',1:$ PROGRAM PURPOSE: PRELIMINARY 1979 CURRENT BUDGET ESTIMATES Conservation & Recreation Land Management - Conservation Area Information & Interpretive Program (C3) To provide information and interpretive programs related to recreation and land management in the Authority's 14 conservation areas. P; ,G` 37 1979 03JECTIVES• To continue the programs carried out in 1978. This is a shared program, 50% of the funds being available from the Province of Ontario and the balance being funded from the General Levy on all participating municipalities. FINANCIAL CO:' NTS: Limited funding from the Province of Ontario and member municipalities required some programs to be transferred to operations and maintenance for funding. 03JECTIVE CLASSIFICATIONS: Materials Salaries Supplies & Real Services Financial & Wages Utilities Equipment Property & Rents Taxes Expenses Total $ $ $ $ $ $ $ $ 11;800 3,525 - - 5,675 - - 21,000 PROGRAM PRELIMINARY 1979 CURRENT BUDGET ESTIMATES Conservation g Recreation Land Management - Conservation Area Information 6 Interpretive (C3) i i ACTIVITY - 1979 BUDGET EXPENDr T URES REVENUES Staff Salaries Publications 6 Printing Tours & Special Days Photographic Supplies Motion Picture Program • 11,100 3,000 2,000 2,900 2,000 NET EXPENDITU. :7ES 11,100 3,000 2,000 2,900 2,000 lr nnn I 11 nnn SOURCES OF FINANCING 1 OTHER PROVINCIAL GRANT t...UN:CIPAL LEVY 5,550 1,500 1,000 1,450 1,000 5,550 1,500 1,000 1,450 1,000 U.) PAGE 38. 1/40 1978 BUDGET ( 1977 ACIU.LS r in no 10.500 EXPENDITURES REVENUES EXP�:::TU= - I RE EN:.:E! 10,470 3,530 2,000 3,000 2,000 _ 1C 9,925 4,051 2,3E5 1,755 1,969 21,000 - 1! 20,096 I SCHEDULE "B" G-40 THE METROPOLITAN TORONTO AND REGION CONSERVATION AUTHORITY PROPOSED AMENDMENT EFFECTIVE JANUARY 1ST, 1979 to ONTARIO REGULATION 845/77 As Amended by Resolution #25/78 February 3rd, 1978 REGULATION MADE UNDER THE CONSERVATION AUTHORITIES ACT PRESENT REGULATION Schedule - Section 44 For the conservation education program, per day (a) at Albion Hills Conservation Field Centre, $457; (b) at Claremont Conservation Field Centre, $457; (c) at Boyd Field Centre, $350. 1978.09.25. PROPOSED REGULATION Schedule - Section 23, add: (e) For an annual permit, expiring on the 31st day of December of the year in which the permit is issued, for entrance to the Kortright Centre for Conservation (i) for a family, consisting of one or two adults and their children who are 15 years or age or under or who are students with a student card, $25.00 (ii) for an individual, $15.00 Schedule - Section 44 For the conservation education program, per day, (a) at Albion Hills Conservation Field Centre, $495; (b) At Claremont Conservation Field Centre, $495; (c) At Boyd Field Centre, $380.